Purple Goat Agency
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It’s a win-win situation 🏆Did you know brands can miss out on £274 billion every year (in the UK alone) by ignoring the power of their disabled customers? Stop missing out and learn how you can start your inclusion journey today: https://lnkd.in/gKd3r2w2 🚀ID: A meme image showing Oscars 2024 winners, Da’Vine Joy Randolph, Emma Stone and Cillian Murphy, smiling and holding their awards. There is some text at the bottom that says “Brands when they start creating inclusive marketing campaigns”.#InclusiveMarketing #MarketingMeme #Oscars2024 #SocialMediaMarketing #PurplePound #DisabledCommunity
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Purple Goat Agency
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'Why Fashion Brands Should Be Working with Disabled Content Creators 👚'Check out our latest blog post by the amazing Georgina Grogan! She talks about the benefits of working with disabled content creators, as well how fashion brands can become more inclusive.https://lnkd.in/e4avTFHKWhat other topics would you like to see us cover in our blog? ⬇️#InclusiveFashion #InclusiveMarketing #InfluencerMarketing #SocialMediaMarketing #DisabledCommunity #ContentCreators #SocialMediaMarketingAgency #Inclusion
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Purple Goat Agency
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Ahead of #NeurodiversityCelebrationWeek next week, we asked some of the Neurodivergent members of the team to share some tips on how they can be supported in the workplace. First off is Freya Sumner talking about ADHD 🧠 What other things would be helpful to you? ⬇️VD: Freya is a white woman with dark hair, she's talking to the camera and she's wearing a brown hoodie.#Neurodiversity #Disability #WorkplaceSupport #DisabilityCommunity #ADHD
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Purple Goat Agency
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Happy International Women's Day 💜Join us in celebrating International Women's Day as we shine a spotlight on the inspiring female creators shaping the influencer industry. This year, we wanted to highlight the pay gap that exists in the industry, as well as feature some of our favourite female creators in the space. And of course, celebrate some of the AMAZING women in our team.What do you think about this year's #InspireInclusion theme for IWD? VD: This vlog shows Amanda, a Latina/White woman with glasses and blonde hair, talking to the camera. She then goes to interview different women in the team, who are sitting on a grey sofa. Amanda Codea Dani Roberts Charlotte Philpott Dayna Halliwell Carmen de Castro Bobbie Jade Solkhon #IWD2024 #InternationalWomensDay #InfluencerMarketing #SocialMediaAgency #Inclusion #Vlog
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Purple Goat Agency
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How Many Ads Feature Disabled People? - The answer will definitely shock you 🤯0.06% of ads feature disabled people. 👉 However, the disabled community is the BIGGEST minority in the world. 👉 And the Purple Pound (the spending power of disabled customers and their families) is £274 billion in the UK alone.2024 is the year you learn how to AUTHENTICALLY represent the disabled community in your marketing and comms 🚀Contact us today to learn more: info@purplegoatagency.com ✉️VD: Amanda is a Latina/White woman with glasses and dark hair, she's holding a black microphone and interviewing different people on the street.#AdvertisingIndustry #Representation #InclusiveMarketing #MarketingAgency #DisabilityCommunity #Inclusion #PurplePound
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Purple Goat Agency
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Find us at The Goat Agency's 'The next era of influencer marketing' event at the end of the month, talking about all things inclusion in the influencer marketing industry ✨Reserve your spot here: https://lnkd.in/ejDZq8te#InclusiveMarketing #LondonEvent #InfluencerMarketing #SocialMediaAgency
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Purple Goat Agency
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👉 As someone with a physical disability - I can speak for everyone with a physical disability.Last week we posted a poll on our PG Friday Discussions to see what your thought were on the above statement.And here's the reality...Although individuals might have the same condition or impairment, how they experience disability, and every other aspect of life might be completely different!From personality type to locality, upbringing to education - so many things shape who we are and how we relate to the people around us. As such, there is incredible value in always consulting and portraying a diversity of lived experiences 🙌What do you think about it? ⬇️🚀 Do you want to learn more and become more confident around all things disability and inclusion? Contact us!https://lnkd.in/e4eNp3p9#InclusiveMarketing #DiversityAndInclusion #DisabilityAwareness #MarketingAgency
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Purple Goat Agency
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Let's start the new month with a roundup of the latest marketing and inclusion news 🗞On today's newsletter we cover:- Our favourite ads from the Super Bowl LVII 🏈- Meta's new feature ft. Threads 📱- A new exciting update for all the YT Shorts fans ✨- And a lot more!#Newsletter #MarketingNews #InclusiveMarketing #SocialMediaNews
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Purple Goat Agency
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We still can't believe that February is almost over 💥It's been a busy month at PG, but here are a few captured moments from the past few weeks:- Dom Hyams in podcasting mode ✌️- GroupM event ‘Shaping the Next Era of Media’ with The Goat Agency Tasha Ghouri & Stephanie Yeboah 🙌- PG team caffeinated and ready to go 🏃🏻♀️- Behind the scenes of The Purple Goat Podcast 🎙️- The best t-shirt ever made? 🐐- Filming set up for our IWD vlog 👀What would you like to see from us in March? Let us know in the comments ⬇️#February #MarketingAgency #SocialMediaMarketing #SocialMediaAgency #InclusiveMarketing
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Purple Goat Agency
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Are you ready for the next era of media? 👀It was amazing being part of this insightful event last week, hosted by GroupM.Sharing stage with some incredible people from our sister agency The Goat Agency, as well as Tasha Ghouri and Stephanie Yeboah 🙌#SocialMediaMarketing #InfluencerMarketing #MarketingAgency #InclusiveMarketing
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